EURO 2020: Ticketing Campaign

Baku is one of 12 cities that will host UEFA EURO 2020 matches; the city’s Olympic Stadium will be the setting for three group games and one quarter-final in European football’s most prestigious national-team event.
As a part of the ticketing campaign SMG organized outdoor promotional event during Azerbaijan – Slovakia and Azerbaijan – Hungary matches.
A presentation of the EURO 2020 project was held in the area of Baku Food Fest (Sahil Garden) from June 13 to July 7. A unique stand with a football simulation is placed in the area. In addition, the smaller football field, which is branded within the framework of Euro 2020, has been put into use by the city residents.
What we did:

Event concept
Venue management
Planning, Supply management and delivery
Event management, Entertainment
Media, PR and Promotion
Design and content production
Outdoor placement


UEFA EURO2020 - Ticketing Launch.pdf

EURO 2020
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