Kapaz PFK (Azerbaijani: Kəpəz Peşəkar Futbol Klubu), is an Azerbaijani football club based in Ganja, that currently plays in the Azerbaijan Premier League.
In 2005, the club’s new owners decided to rename the club Ganja despite facing criticism from the club’s fans. The club participated in the Azerbaijan First Division during the 2009-2010 season.
In 2010 they became champions of the Azerbaijan First Division finishing the season with 47 points and promoted to the Azerbaijan Premier League. In 2011, it was decided that the club’s name will be changed back to its old name of Kapaz PFC.
“Sport Marketing Group” has also planned the participation of Kapaz PFC in the events of social importance. Undertaking the working mechanism of some of the PR-related events, its development, application/implementation of the club, the company is also responsible for its corporate branding, creating content that is intended for social media, online platforms and media/PR, as well as conducting regular analysis before and after the application of the content in social platforms.