A major sport event – Baku Marathon takes place in a unique city – Baku in terms of its distinguishing historical and geographical features every year from 2016,  with the organizational support of the Heydar Aliyev Foundation. The course of Baku Marathon covers the distance of 21 km from its Start point (Flag Square) to Finish line (Baku Olympic Stadium).
With its ancient history, Ganja city was the first city to host the marathon among the regions, under the slogan of “Make history by your will” and “Be with us at the marathon” in 2017. The participants, starting the race from “Zafar Taghy”, overcame the distance to the Heydar Aliyev Park. Overall length of the marathon was 17 kilometres.
Main purpose of the event is to initiate sport industry development, motivate youth for healthy and balanced lifestyle, and unite people for a good cause.

What we did:

Event management  

  • Event concept creation
  • Production
  • Route management and Planning
  • Logistics & Transportation
  • Human Resources
  • Route branding

Commercial management 

  • Sponsorship & Partnership contracts
  • F&B courts / Fan-Zone
  • Corporate runners involvement
  • International relations

Event promotion  

  • Digital promotion
  • BTL
  • Outdoor communications
  • Promo events
  • Indoor promotions

Art works / Media production

  • Logo creating
  • Video shooting/producing
  • Visuals for digital / outdoor
  • Web-site developing
  • Visual identity development


  • Open outdoor trainings by BMC
  • Event presentation at Universities
  • Pre-Marathon activities and events

Digital Marketing  

  • Social media accounts management
  • Media placements



Post Marathon Presentation 2016.pdf

Post Marathon Presentation 2017.pdf

Post Ganja Marathon Presentation 2017.pdf

Post Marathon Presentation 2018.pdf

Post Marathon Presentation 2019.pdf

Azerbaijan Futsal Federation
EURO2020: Mascot Launch
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